Competitive intelligence: a career opportunity for the information professional in industry  

Oleh:

Bexon, Mags ; Stephens, Derek ; Pritchett, Carolyn

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Librarianship and Information Science vol. 34 no. 4 (2008), page 187-197.
Fulltext: 187.pdf (202.42KB)

Isi artikel

Describes the concept of competitive intelligence (CI) from the view of an ethical user and provides case studies of its use in four industries: pharmaceutical, financial, telecommunications and energy. Investigates the role of the information professional and sources commonly used. Suggests that all types of organisations can benefit from a CI perspective and that there are career possibilities in this area. Recommends that CILIP and university library/information departments assist in raising the profile of CI as a career ideally suited to the information professional.

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