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Detail
ArtikelOpportunities for Customer Segmentation Strategies  
Oleh: Raudabaugh, Joseph
Jenis: Article from Bulletin/Magazine
Dalam koleksi: STRATEGY & LEADERSHIP vol. 22 no. 6 (1994), page 36-38.
Topik: segmentation; opportunities; customer segmentation; strategies
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: SS31
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelCustomer segmentation has recently become an invaluable tool for marketers in Japan. Evolving market and customer needs are transforming the country's retail and service paradigm.
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