| Recent years, banking industry is facing rapid development in service quality. Therefore this research was conducted to examine key factors of customer’s satisfaction. Key factors examined are main dimensions of service quality that is core dimension(X1), relationship dimension(X2), tangible dimension(X3), and customer’s expertise dimension (X4) toward customer’s satisfaction (S1). Research data was gathered using questionnaires for Panin Bank Senayan’s customers, and throughout the process 150 respondents was the sample for this research. Sample was chosen using purposive sampling and collected data was analyzed using the ANOVA regressions. Overall, this research shows that core dimension, relationship dimension, tangible dimension and customers expertise dimension do bring significant influence toward customers satisfaction at Panin Bank Senayan. |