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ArtikelKey Lessons for Adopting Scenario Planning in Diversified Companies  
Oleh: Simpson, Daniel G.
Jenis: Article from Bulletin/Magazine
Dalam koleksi: STRATEGY & LEADERSHIP vol. 20 no. 3 (1992), page 10-17.
Topik: diversified companies; key lessons; scenario planning; diversified companies
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  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: SS31
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelThe head of planning for a Fortune 500 consumer products company summarizes the lessons managers must master for successful scenario planning in diversified companies.
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