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Key Lessons for Adopting Scenario Planning in Diversified Companies
Oleh:
Simpson, Daniel G.
Jenis:
Article from Bulletin/Magazine
Dalam koleksi:
STRATEGY & LEADERSHIP vol. 20 no. 3 (1992)
,
page 10-17.
Topik:
diversified companies
;
key lessons
;
scenario planning
;
diversified companies
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
SS31
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
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Isi artikel
The head of planning for a Fortune 500 consumer products company summarizes the lessons managers must master for successful scenario planning in diversified companies.
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