Detail How Citibank Created A Retail Niche for Itself in Japan   Oleh:  Grossberg, Kenneth A. Jenis: Article from Bulletin/Magazine Dalam koleksi: STRATEGY & LEADERSHIP vol. 17 no. 5 (1989), page 14-17. Topik: RETAIL; citibank; retail; niche Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: SS31 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel In 1984 only a gaijin optimist would have believed that Citibank could overcome its operational handicaps in Japan. But by using a differentiation strategy that benefited the downtrodden Japanese depositor, Citi changed the rides in retail banking. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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