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ArtikelInquest for International Harvester  
Oleh: Gross, Norman
Jenis: Article from Bulletin/Magazine
Dalam koleksi: STRATEGY & LEADERSHIP vol. 15 no. 4 (1987), page 6-11.
Topik: INTERNATIONAL; inquest; international; harvester
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  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: SS31
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelLet me start out by describing my relationship with International Harvester -so my biases will be clear. In 1972, I directed a review of the business planning procedures at International Harvester for Hay Associates. Perhaps the most important observation I made then was that for a good many years International Harvester had been and still was in the process of “liquidation.” That is, year after year the company earned a return lower than the cost of capital.
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