The Effect of Reward Structures on The Performance of Cross-Functional Product Development Teams  

Oleh:

Mahajan, Vijay ; Sarin, Shikhar

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Marketing (EBSCO) vol. 65 no. 2 (2001), page 35-53.
Topik: Structure; reward structures; performance; product development teams

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ94.2 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This study examines the effect of reward structures on the performance of cross - functional product development teams. Results suggest that when it is easy to evaluate individual performances, position - based differential rewards lead to greater satisfaction. For long and complex projects, process - based rewards have a negative effect and outcome - based rewards have a positive effect on performance. For risky projects and highly competitive or relatively stable industries, a non linear and monotonically decreasing relationship exists between outcome - based rewards and product quality.

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