Capturing Value in Five Moves or Less : The New Game of Business  

Oleh:

Linthicum, Fred ; Slywotzky, Adrian

Jenis: Article from Bulletin/Magazine
Dalam koleksi: STRATEGY & LEADERSHIP vol. 25 no. 1 (1997), page 5-11.
Topik: BUSINESS; capturing; value; moves; game of business

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Perpustakaan Pusat (Semanggi) Nomor Panggil: SS31.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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In 1984, IBM was viewed as the most powerful corporation in the world. Ten years later, it was struggling to survive, while what had been an entrepreneurial curiosity - Microsoft - had become so powerful that many were concerned. Today, Microsoft finds itself fighting a rear - guard action to hold its position in the face of Netscape and other emerging competitors.

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