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Detail
ArtikelCan You Align It With Business Strategy ?  
Oleh: Bruce, Karin
Jenis: Article from Bulletin/Magazine
Dalam koleksi: STRATEGY & LEADERSHIP vol. 26 no. 5 (1998), page 16-21.
Topik: BUSINESS; business strategy
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: SS31.2
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelFirms today seek sustainable competitive advantage through their ability to provide a dynamic and unique mix of product, pricing, promotion, distribution channel, and technology. Hyper - competitive markets bring pressure for firms to shorten product lifecycles, rapidly identify and penetrate new market segments, dramatically increase operational efficiencies, and disintermediate supply chains and distribution channels.
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