Detail The Miracle Turin   Oleh:  The Economist (Editor) Jenis: Article from Bulletin/Magazine Dalam koleksi: The Economist (http://search.proquest.com/) vol. 387 no. 8577 (Apr. 2008), page 18. Topik: Recovery Fiat; Mobiles Phones; Economy Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: EE29.48 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel Some corporate turnarounds are the result of a big change in strategy. Nokia, for instance, was a messy conglomerate in a backwoods Baltic country until it abandoned the rubber boots and loo paper and concentrated on moblies phones. Some are the consequence of a brilliant new invention. Apple was just a bit player in the personal-computer market until it invented the player the iPod. And some are brought about by the realisation that the company has losts its way and needs to fovcus once more on what it's good at. Fiat belongs to the last category; and the remarkable story of the recovery of a company long written off as one of the sickest firms in Europe's sickest economy (see page 77) holds lessons for other carmakers. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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