Superstores and The Evolution of Firm Capabilities in America Book Selling  

Oleh:

Raff, Daniel M.G.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 21 no. 10-11 (2000), page 1043-1060.
Topik: FIRM; books; superstores; retailing; information; competition; evolution

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.6 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

This study considers the transformation of book retailing in america ca. 1970 - 95. The major transition was less modal sales venues shifting from central business districts to suburban locations than the rise of extremely broadly merchandised "superstores" and their supporting infrastructure. The paper documents two superficially similar but from a capabilities perspective quite different superstore business models, one identified with borders and the other with barnes & noble. The two companies' key capabilities originated and developed in distinctive ways, one oriented around the management of information and the other around scale. Complementaries and the persistence of core capabilities are striking features of the organizational histories, but so is over a fairly extended period evolutionary change.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali