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ArtikelThe Colvin Interview Chrysler  
Oleh: Fortune (Editor)
Jenis: Article from Bulletin/Magazine
Dalam koleksi: Fortune vol. 157 no. 7 (Apr. 2008), page 73-77.
Topik: Strategies
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  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: FF16.36
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Isi artikelSo fasr the 21st century has been cruel to the U. S. auto industry. Chrysler has shared the pain, enduring layoffs, poor reviews, and a humiliating fire sale to a private equity firm. The litany of bad news is about to change, say its top three officers. Their promise: Chrysler is back on the road to profitability.
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