Product Location Choice and Firm Capabilities : Evidence from The U. S. Automobile Industry  

Oleh:

Thomas, Louis ; Weigelt, Keith

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 21 no. 9 (2000), page 897-910.
Topik: FIRM; firm; capabilities; product differentiation; new product; production

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.6 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

We test theories of product differentiation and firm capabilities using data from the U. S. automobile industry. We find managers introduce new models close to their existing ones but far from rival models. We also find entrants and foreign manufacturers locate models closer to rival models. These results are consistent with both economic models of product differentiation and theories of firm capabilities.

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