Rethinking Rouse and Daellenbach's Rethinking : Isolating V. Testing for Sources of Sustainable Competitive Advantage  

Oleh:

Levitas, Edward ; Tailan, Chi

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 23 no. 10 (2002), page 957-962.
Topik: SUSTAINABLE ECONOMIC SYSTEM; resource - based view; sources of competitive advantage. empirical methodology; large - sample studies; intrusive methods

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.10 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

In a recent paper, rouse and daellenbach (1999) provide a five - step methodological approach which they feel will cure alleged inadequacies in empirical resource - based research. We suggest, however, that their methodology can provide only a useful aid for expanding our understanding of potential sustainable competitive advantages but will not allow researchers to effectively verify those hypothesized advantages. Specifically, we argue that rouse and daellenbach's methodology is plagued by three major shortcomings : 1. it confuses the important distinction between knowing - how and knowing - what 2. it fails to recognize the importance of observable variables in verifying the sources of sustainbale competitive advantage, and 3. it calls for sampling on the dependent variable

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