Local Versus Global Mimetism : The Dynamics of Alliance Formation in The Automobile Industry  

Oleh:

Garcia-Pont, Carlos ; Nohria, Nitin

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 23 no. 4 (2002), page 307-322.
Topik: AUTOMOBILES; global strategy; affiliances; networks

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.9 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

The alliance dynamics among the 35 largest firms in the worldwide automobile industry indicates that the likelihood of an alliance between any two firms depends on the local density of alliances among the members of their strategic groups, rather than on the global density of alliances in the industry. These results suggest that firms most closely observe and imitate the strategic behaviour of firms who occupy the same strategic niche rather than the behaviour of firms in their industry defined more broadly.

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