Detail Made to Measure   Oleh:  Siklos, Richard Jenis: Article from Bulletin/Magazine Dalam koleksi: Fortune vol. 157 no. 4 (Mar. 2008), page 54-58. Topik: Equity Firm; Marketing; Media Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: FF16.35 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Isi artikel A mega star at GE, Nielsen CEO David Calhoun has a simple plan for the TV ratings and consumer research giant: Make gobs of money for his private equity bosses (and himself), fend off stiff new competition - and oh, yeah, reshape the future of marketing and media. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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