Rethinking Genre From a Sociocognitive Perspective  

Oleh:

Huckin, Thomas N. ; Berkenkotter, Carol

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Written Communication ( sebagian Full Text) vol. 10 no. 4 (Oct. 1993), page 475-509.
Fulltext: Written Communication-1993-BERKENKOTTER-475-509.pdf (3.63MB)

Ketersediaan

Perpustakaan PKBB Nomor Panggil: 405/WRC/10 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This article argues for an activity-based theory of genre knowledge. Drawing on empirical a dings from case study research emphasizing "insider knowledge" and on instruction theory, activity theory, and rhetorical studies, the authors propose five general principal for genre theory: (a) Genres are dynamic forms that mediate between the unique features of individual contexts and the features that recur across contexts; (b) genre knowledge is embedded in communicative activities of daily and professional life in thus a form of "situated cognition"; (c) genre knowledge embraces both form and Content including a sense of rhetorical appropriateness; (d) the use of genres simultaneously constitutes and reproduces social structures; and (e) genre conventions signal discourse community's norms, epistemology, ideology, and social ontology.

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