Iklan televisi bagi anak-anak: dari mainan sampai guru ngaji.  

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Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Jurnal Ilmu Komunikasi vol. 2 no. 02 (Dec. 2005), page 177.
Topik: TV Commercial; Children Behavior; TV Program

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Perpustakaan PKPM Nomor Panggil: J113 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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When children watch television programs, they will see the advertisements that always accompany the programs. This article is about how children react to the television adverstisement. Children had many kinds behavior to react the advertisements. This etnographic research recorded them. This research was not beginning with the mainstream question, "what media do to the audience?" but "what audience does to the media?" It is a new article of an old research, because the research has been done a year ago. So some programs of the television that has been recorded and then written here had changed now.

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