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Detail
JurnalJournal of Marketing (EBSCO) vol. 68 no. 3 (Jul. 2004)
Bibliografi
Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION
Bahasa: (EN )    ISSN: 0022-2429    Year:: 2004    Bulan: 7    
Penerbit: American Marketing Association
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)]
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: JJ94.7
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Artikel dalam koleksi ini
  1. Actualizing Innovation Etfort : The Impact of Market Knowledge Diffusion in a Dynamic System of Competition, halaman 1-20
  2. The Role of Relational Knowledge Stores in Interfirm Partnering, halaman 21-36
  3. Consumer Response to Retailers’ Use of Partially Comparative Pricing, halaman 37-47
  4. Geographic Patterns in Customer Service and Satisfaction : An Empirical Investigation, halaman 48-62
  5. Building and Sustaining Buyer Seller Relationships in Mature Industrial Markets, halaman 63-77
  6. Gaining Compliance and Losing Weight : The Role of the Service Provider in Health Care Services, halaman 78-91
  7. Why We Boycott : Consumer Motivations for Boycott Participation, halaman 92-109
  8. Understanding Adolescent Intentions to Smoke : An Examination of Relationships Among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising, halaman 110

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