Entrepreneurship in Multinational Corporations : The Characteristics of Subsidiary Initiatives  

Oleh:

Birkinshaw, J. M.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Strategic Management Journal vol. 18 no. 3 (1997), page 207-230.
Topik: multinational corporation; multinational corporation; subsidiary; initiative; corporate entrepreneurship

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS30.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This paper defines initiative as a key manisfestation of corporate entrepreneurship, and examines the types of initiative exhibited in a sample of six subsidiaries of multinational corporations. From a detailed analysis of 39 separate initiatives, four distinct types are identified, which we refer to as 'global' , 'local' , 'internal' , 'global - internal hybrid' to correspond to the locus of the market opportunity whence each arose. Two important conclusions are indicated. First, entrepreneurship at the subsidiary level has the potential to enhance local responsiveness, worldwide learning and global integration, a much broader role than previously envisioned. Second, the use of contextual mechanisms to create differentiated subsidiary roles has its limitations because each intiative type is facilitated in different ways.

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