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Outsourcing Innovation : The New Engine of Growth
Oleh:
Quinn, James Brian
Jenis:
Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi:
Sloan: Management Review vol. 41 no. 4 (2000)
,
page 13-28.
Topik:
innovation
;
outsourcing
;
innovation
;
new engine
;
growth
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
SS27.2
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
Innovation today calls for the complex knowledge that only a broad network of specialists can offer. That is why many companies are starting to outsource innovation. For example, pharmaceutical companies may outsource some basic research, whereas other companies may outsource business - process innovation or launches of innovative products. Four forces are enabling this change : Demand is doubling every 15 years ; the supply of knowledge workers is skyrocketing ; interaction capabilities have grown ; and new incentives have emerged. The most effective companies, however, keep core - competence activities in - house, outsourcing the rest to best - in - world suppliers.
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