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Unwise Decisions and Unanticipated Consequences
Oleh:
Magasin, Michael
;
Gehlen, Frieda L.
Jenis:
Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi:
Sloan: Management Review vol. 41 no. 1 (1999)
,
page 47-60.
Topik:
decision theory
;
decisions
;
consequences
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
SS27.2
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
In this case study, the authors examine the unwise business decisions of a once highly profitable ordnance manufacturer in light of psychological research about how people make decisions and process information. Their analysis provides insight into what could easily happen to many executives. Other than providing 400 entry - level, high - turnover manufacturing jobs, the firm had little involvement with the middle - class suburban community that gradually surrounded its facilities. It deliberately chose to remain as inconspicuous as possible, an arguably valid approach given the dangers of designing and producing explosives. Managers did not question the policy of ignoring the community and were totally unprepared when controversy arose.
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