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Robust Adaptive Strategies
Oleh:
Beinhocker, Eric D.
Jenis:
Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi:
Sloan: Management Review vol. 40 no. 3 (1999)
,
page 95-106.
Topik:
robust
;
robust
;
adaptive strategies
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
SS27.1
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
Strategy development requires that managers predict the future in an inherently uncertain world. Many mistakenly do so on the basis of perceived historical patterns that, according to recent scientific understanding of complex systems, do not have great predictive value. Complex systems consisting of many dynamically interacting parts are difficult and often impossible to predict because they exhibit punctuated equilibrium (periods of relative quiescence interspersed with episodes of dramatic change) and path dependence (small, random changes at one point in time that lead to radically different outcomes later). What, then, is a strategist to do ?
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