Reflecting on The Strategy Process  

Oleh:

Mintzberg, Henry ; Lampel, Joseph

Jenis: Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi: Sloan: Management Review vol. 40 no. 3 (1999), page 21-30.
Topik: strategy; reflecting; strategy process

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS27.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

Viewing the evolution of strategic management as ten "schools" of practice, Mintzberg and Lampel explore whether these perspectives represent fundamentally different processes of strategy making or different parts of the same process. Unwilling to be constrained by either definition, the authors point out that some schools clearly are stages or aspects of the strategy formation process. Under certain circumstances, such as during start - up or under dynamic conditions when prediction seems impossible, the process may tilt toward the attributes of one school or another. Thus, identifiable stages and periods exist in making strategy - not in any absolute sense, but as recognizable tendencies. Despite this, the inclination has been to favor the interpretation that the schools represent fundamentally different processes.

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