Detail Journal of Marketing (EBSCO) vol. 67 no. 1 (2003) Bibliografi Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION Bahasa: (EN )    ISSN: 0022-2429    Year:: 2003     Penerbit: American Marketing Association Jenis: Journal - ilmiah internasional [Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)] Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ94.4 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Artikel dalam koleksi ini From The Editor, halaman 1-3 Reciprocal Spillover Effects : A Strategic Benefit of Brand Extensions, halaman 4-13 Psychological Implications of Customer Participation in Co-Production, halaman 14-28 The Integrated Networks Model : Explaining Resource Allocations in Network Markets, halaman 29-45 Firms Reap What They Sow : The Effects of Shared Values and Perceived Organizational Justice on Customers' Evaluations of Complaint Handling, halaman 46-62 Trading Off Between Value Creation and Value Appropriation : The Financial Implications of Shifts in Strategic Emphasis, halaman 63-76 The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration, halaman 77-99 A Configuration Theory Assessment of Marketing Organization Fit with Business Strategy and Its Relationship with Marketing Performance, halaman 100  Edit Artikel Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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