Analisis Pelayanan Hotel Terhadap Kepuasan Tamu: Studi Kasus Pada Hotel Pangrango I  

Oleh:

Zuhdi, Saefudin

Jenis: Article from Journal - ilmiah nasional
Dalam koleksi: Ranggagading: Jurnal Ilmiah Akuntansi dan Manajemen vol. 4 no. 2 (Oct. 2004), page 85-90.
Topik: Services; Customer Satisfaction

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: RR19 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

To find out correlation between hotel services dan cunsumers' sarisfaction degree, the author used regression analysis, correlation coeffient, and determinat coeficient. From hypothesis result, How was rejected and has accepted because t stat>t table. It means between hotel service (variable of x)and cumsumers' satisfaction degree (variable of y) influence eacg other. To be found out regresion result as y=24,46 + 0,60X. It mans if rate of x increase, rate of y increase 0,60 times. Correlation coefficient 0,598 show that variable of x and variable of y are significant and having positive correlation (getting closer r = +1). This fact has proven that services raising will afford satisfaction to customer. To be gotten determination coefficient rate 35,76%; it means that hotel services contributes 35,76% to consumers' satisfaction degree, whereas the rest of 64,24% could be other factors; contribution.

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