Yizo Yizo: Citizenship, Commodification And Popular Culture In South Africa  

Oleh:

Barnett, Clive

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Media, Culture & Society vol. 26 no. 2 (Mar. 2004), page 251-271.
Fulltext: 251MCS262.pdf (405.71KB)

Isi artikel

I want to present the following analysis of a particular example of educational broadcasting, the South African series Yizo Yizo, as an illustration of one attempt to make these connections in a context of media globalization, nation-building and democratic transition. Yizo Yizo is, I will argue, indicative of new forms of transnational publicness (Ong, 1999: 158–61). Transnational media organizations and markets regulate the circulation of representations of cultural diversity in important ways, and so in turn, they have become an important site for new, transnational struggles for visibility. The re-scaling of spaces of cultural normativity means that processes of mediated subject-formation are increasingly articulated around cultural conventions that are not contained within national cultural infrastructures. The evolution of South African media cultures illustrates these processes, but it also indicates that this does not imply that national-level public policy is rendered redundant. Rather, in important ways, it indicates the continuing saliency of national-level politics and policy in shaping the dimensions of transnational publics.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali