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Detail
JurnalJournal of Marketing (EBSCO) vol. 62 no. 3 (1998)
Bibliografi
Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION
Bahasa: (EN )    ISSN: 0022-2429    Year:: 1998    
Penerbit: American Marketing Association
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)]
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: JJ94.1
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Artikel dalam koleksi ini
  1. The Convergence of Planning and Execution : Improvisation in New Product Development, halaman 1-20
  2. Marketing Organization : An Integrative Framework of Dimensions and Determinants, halaman 21-41
  3. Innovation, Market Orientation, and Organizational Learning : An Integration and Empirical Examination, halaman 42-54
  4. Information Control and Influence in Emergent Buying Centers, halaman 55-68
  5. Striking A Balance in Boundary-Spanning Positions : An Investigation of Some Unconventional Influences of Role Stressors and Job Characteristics on Job Outcomes of Salespeople, halaman 69-86
  6. Some Possible Antecedents and Consequences of In-Role and Extra-Role Salesperson Performance, halaman 87-98
  7. Effects of Supplier Market Orientation on Distributor Market Orientation and The Channel Relationship : The Distributor Perspective, halaman 99-111
  8. Currency Choice in Industrial Pricing : A Cross-National Evaluation, halaman 112-127
  9. Currency Choice in Industrial Pricing : A Cross-National Evaluation, halaman 112

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