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Localizing The Global: ‘Domestication’ Processes In International News Production
Oleh:
Clausen, Lisbeth
Jenis:
Article from Journal - ilmiah internasional
Dalam koleksi:
Media, Culture & Society vol. 26 no. 1 (Jan. 2004)
,
page 25-44.
Fulltext:
25MCS261.pdf
(294.47KB)
Isi artikel
The present project is an investigation of the production and output of international broadcast news in Japan. It is a study of micro processes and strategies behind the proliferation of visuals and concepts that affects our phenomenological world or our ‘global consciousness’ (Robertson, 1992) from the perspective of news producers. The development of technology and news distribution infrastructures has enabled news access anywhere in the world. The constant inflows of information and the visibility of other cultures create a cultural and social reflexivity that makes each choice in the newsrooms a conscious cultural effort. Owing to the dynamic flows of media images, texts, sounds and graphics across countries, globalization entails both an increased awareness of other cultures, often in competition with one’s local culture, and much more immediate experience of the world as a whole. News producers at the national broadcast stations, who work in the space between the global and the national, have included a reflexive hunch in their strategy for the selection and production of international stories. The Janus-faced ability of both knowing international affairs and knowing the receiving audience was found to be essential in the framing of international news information and an important element in the process of presenting events to a national audience.
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