Motivasi bermedia dan manfaat menggunakan radio komunitas.  

Oleh:

Herawati, F. Anita ; Listiorini, Dina ; Manurung, Papilon H.

Jenis: Article from Journal - ilmiah nasional
Dalam koleksi: Communique Jurnal Ilmiah vol. 02 no. 01 (Jul. 2005), page 24.
Topik: Community Radio; Audience's Gratification; Attitude Toward Media; Audience's Characteristics; Media Exposure

Ketersediaan

Perpustakaan PKPM Nomor Panggil: C61 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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The research found that motivation to use the media have an significant correlation with the audience gratification to expose the media program. Another factors that influence the audience's gratification are audience exposure to the media and the particular media program and their attitude toward media program.

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